From Russia, With Love
Brand Positioning, Visual Identity, Packaging & Structure Design
When leading vodka brand Stolichnaya wanted to compete in the highly competitive ultra-premium market, we jumped at the opportunity to develop a breakthrough brand, creating everything from the bottle shape to the identity. Within two months of Elit’s launch, production supply sold out. The brand’s elegant emotional appeal continues to push this super premium vodka to new heights in the market.
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