Procter & Gamble

Trusted History

Brand Strategy, Visual Identity, Packaging Design

We’re proud of the partnership we’ve had with Procter & Gamble’s Family Care group for over 30 years. Our work on Charmin, Bounty and Puff’s has spanned everything from insights and strategy to identity, packaging and adaptation. Whether we’re illustrating a family of bears or creating seasonal prints, our constantly curious team is always excited about what’s next!

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