Simon has been the inspiration and energy behind the group’s success since founding the business in New York in 1992. Under his direction, Sterling has become one of the leading independent branding agencies in the country with such renowned clients as Microsoft, PepsiCo, Nestlé, Unilever and Viacom, among others.
As Sterling’s leader, Simon oversees the group’s strategic growth initiatives and also serves as a senior advisor on some key client engagements. Simon is passionate about brands. Not only has he pioneered new ways of thinking about brand-building such as Visible Thinking™ but he has also conducted proprietary and innovative research studies such as “Experiential Branding” and the “DNA of Difference.”
Prior to founding Sterling, Simon worked in his native London with advertising agency Lowe & Partners and earlier, he served in senior marketing positions in Europe with Xerox, British American Tobacco and Dixons Group.
Simon has been the inspiration and energy behind the group's success since founding the business in New York in 1992.read more about Simon
President Strategy Group
Based in our San Francisco office, Austin has been President of the Strategy Group at Sterling Brands since joining in 2002.read more about Austin
President Design Group
Debbie has been a major influence in building the firm's creative business since joining Sterling Brands in 1995.read more about Debbie
President Innovation Group
DeeDee is the most recent addition to the executive team at Sterling Brands, joining the company in Fall 2010, as president of the Innovation Group based in Los Angeles.read more about DeeDee