Take brilliant strategy and beautiful design.
Add consumer insights and trends. The result?
Products, services, and experiences that resonate
with your audiences and make your brand sing.
We deliver consumer-powered innovation. We harness the creativity and perspective of consumers to create solutions that anticipate and meet the needs of your target audiences.
Trending and Innovation
Trending adds a layer of rigor and creativity to the innovation process. Our experts understand consumer culture and are experienced in identifying and forecasting future-facing trends. Trending provides inspiration for all of our innovation engagements, as well as a way to vet our ideas and determine if they are truly sticky.
We believe that trending adds an important dimension to innovation. It takes the ideation process out of the corporate environment and into the context of the culture.
Our innovation experts offer a deep understanding of what’s going on in the marketplace, in other categories, and in the world. We analyze all of these inputs through the lens of your brand. The point of convergence is where game-changing innovation takes place.