I am not usually asked to review books and I wasn’t this time either!! But I spotted Professor Youngme Moon’s new book entitled “Different – Escaping the Competitive Herd” at an airport bookstand and the minute I saw it and held it in my hand, I knew it was going to be a good reading experience. (more…)
When we launched this blog, one of the objectives was to keep things focused on the positive. So, with the help of other sterling-ites, this week I put some concentrated thought into creating a list of major brands that, in our view, have beaten the recession…at least so far!! (more…)
I am one of those sad band of people who do a lot of flying – almost all of it from coast to coast and specifically from New York to both Los Angeles and San Francisco. In every case, I use American Airlines, the preferred carrier for our company. (more…)
