This week’s design matters episode features legendary type designer:Â Erik Spiekermann !
Tune in this Friday at 3pm at Design Observer.
Book lift from erik spiekermann on Vimeo.
Check out more fantastic videos of Erik at: spiekermann.com
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Archive for the ‘The 3rd Button’ Category
Sterling Buzz…
Tuesday, January 31st, 2012
We’re proud to announce the launch of another book spearheaded by our Design President, Debbie Millman, which was co-authored by Sterling experts and her inaugural SVA Masters in Branding students.
The stunningly crafted new book, Brand Bible, explores and examines all aspects of branding from its early beginnings in the Elizabethan era to its modern apotheosis in brands like Martha Stewart and Disney. With thematic sections exploring key areas of branding- such as electronics, beauty, and transportation- as well as Q&As with leading brand strategists and designers, this book is the definitive guide to the cultural phenomenon called branding that has defined our times.
We invite you to explore some featured pages of Brand Bible and pick up a copy to learn more. It’s the essential tool kit for the next crop of branding experts– full of history and expertise on how to build and sustain a successful modern brand.
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Insects.
Monday, January 30th, 2012
“Emerging Horizons” at the International Advertising Association
Wednesday, January 25th, 2012Over the Martin Luther King Day weekend Mac Love, a Business Development Manager at Sterling Brands (and artist), volunteered his creative skills to paint a mural in the New York office of the International Advertising Association (IAA).
Deborah Malone, IAA’s new President and Executive Director, wanted to reinvigorate the IAA New York office and bring some fresh energy to the space. As part of the office’s overhaul, Deborah offered to let Mac and his brother Harrison paint a mural on the central wall.
Before
After
Using the current office’s color palette, Mac and Harrison painted 7 blue waves or “seas/sees” to disrupt the edgy interior aesthetic. Together with Deborah, the Love Brothers selected 18 iconic international business structures, towers and landmarks to display vertically across the 7 wave’s horizons.
Starting with Australia, these structures flow from left to right on a journey west that includes the Sydney Opera House (Australia), New Tokyo Tower (Japan), Oriental Pearl Tower (China), Shanghai World Financial Center (China), Petronas Twin Towers (Malaysia), Mumbai Stock Exchange (India), Burj Dubai Tower (United Arab Emirates), Federation Tower (Moscow), Portside II (South Africa), The Pyramids (Egypt), La Defense (France), The Eiffel Tower (France), The Gherkin (England), The Freedom Tower (United States), The Canadian National Tower (Canada), Christ The Redeemer (Brazil), Library Tower (United States) and the United Nations Business Center (Brazil).
When the IAA staff returned after the long weekend they were delighted and overjoyed with the mural’s transformation of the workspace. “It’s beautiful and gives the space a sense of warmth (even with the shades of blue), said one employee. “It involves people immediately… they want to be such good internationalists that they immediately try to name each building… and there are a few that do stump you!”
Mac & Harrison Love completed the mural in 2 days and have entertained the thought of returning to the space in the future to add more signature international structures to the landscape.
To see more of Mac and Harrison’s creative work, visit www.macloveart.com and www.harrisonlove.com
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Sterling Buzz…
Monday, January 23rd, 2012This week, Debbie is the featured author on 33 Voices, a global conversation about things that matter in business and in life. Check out her words to live by, her personal mantra and advice for successful brands.
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Next Up on Design Matters…
Thursday, January 19th, 2012Last year, with the help of Hillman Curtis, a live version of Design Matters featuring MALCOLM GLADWELL was filmed at the SVA Masters in Branding Studio.
In this episode, Malcolm discusses the launch of his illustrated collection of The Tipping Point, Blink and Outliers, with insights from Innovation expert DeeDee Gordon, illustrator Brian Rea, designer Paul Sahre and entrepreneur Josh Liberson– who all contributed to the project concept and creation.
VISIT ROCK PAPER INK TO VIEW THE EPISODE NOW>>
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Sterling Buzz…
Wednesday, January 18th, 2012We were totally blown away by the great brand insights from the speakers at last night’s AIGA in the House 2! Stay tuned to the AIGANY site for the full video of this panel discussion and upcoming events that will inspire you too — we’ll see you there!
Check out Sterling’s facebook for more photos and photos from AIGANY!
Sterling Buzz…
Monday, January 16th, 2012
This past week on Imprint, Debbie interviewed Paul Sahre on what it was like being the latest graphic designer to collaborate with pop-culture magnates,
They Might Be Giants.
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Bump…
Monday, January 9th, 2012We just discovered this awesome poster created by Jessica Hische, that we think all designers should own:
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