Debbie lays out her advice in Print Magazine (August 2010 issue) on what it takes to be a leader in graphic design and, as always, adds a few illustrations to tell the story…
See the full story HERE<<Click Me
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Archive for July, 2010
Devices: The New Identity Statement
Friday, July 23rd, 2010
These days, traveling, especially business traveling, has become a sort of anthropological adventure and I am not just talking about the charm of air travel. I include all forms of public transport. And one of the few benefits of being on the move is the opportunity to observe new patterns of consumer behavior.
Sterling Buzz…
Thursday, July 15th, 2010
And the Gang Keeps Growing!
Monday, July 12th, 2010Meet the newest faces in Sterling’s Design and Implementation groups. We’re delighted to have them as part of our bigger and better team, driving fresh insight and faster results for our brand partners.
Stephen Dunphy – Design Director (more…)
Off-the-beaten-path, On-brand-Initiative: Well Done, Volkswagen.
Friday, July 9th, 2010
As consumer pressure for corporate responsibility rises, many companies are scrambling to find their cause. (more…)
The Battle for LeBron
Tuesday, July 6th, 2010
This summer, the most interesting positioning fight isn’t between old rivals like Coke vs. Pepsi, or even new competitors like iPhone vs. Droid. Instead, our attention is riveted by the multi-sided positioning brawl between NBA teams desperate to win the right to lavish millions on free agent superstar LeBron James. (more…)
